Brands and ethical behavior: exploring the integration of consumer-brand relationships with consumer perceived ethicality

Research output: Contribution to specialist publicationArticle

3 Scopus citations
Translated title of the contributionBrands and ethical behavior: exploring the integration of consumer-brand relationships with consumer perceived ethicality
Original languageUndefined/Unknown
Volume20
No1
Specialist publicationRevista Brasileira de Marketing – ReMark
StatePublished - 27 Feb 2021

Cite this